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Function Growth | Associate Director, Digital Design

Content Creation/Animation/Storyboarding

We partnered with a UGC content creation company to produce content for Rolflex, a product aiding in muscle recovery. 

​Challenges

  1. Create engaging branded content that effectively communicates the benefits of Rolflex

  2. Drive customer purchases

Solutions

  1. UGC Integration: Utilized user-generated content to build authenticity.

  2. Brand Story Development: Crafted a narrative connecting with prospective customers.

  3. Content Strategy: Implemented videos and visuals on the website to highlight product features.

Impact

  1. Enhanced User Engagement: Increased site interaction by 45%.

  2. Sales Growth: Significant rise in product purchases.

  3. Positive Feedback: Users appreciated the informative and engaging content.

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© 2024 by Jacklyn Landers

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