

VaynerMedia | Digital Graphic Designer
Animation//Social Media Design
"Southern Charm" is a reality TV series on Bravo that explores the lives, relationships, and social dynamics of a group of friends from Charleston, South Carolina. The show highlights Southern culture, personal challenges, and romantic entanglements.
Challenges
I developed quotes from the show to reflect the TV personalities and moments to entice the audience.
Solutions
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The assets were tailored for platforms like Instagram and Twitter, targeting Bravo fans and Southern Charm’s engaged audience.
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Visuals reflected the show’s Southern lifestyle themes, appealing to viewers who enjoy relationship dramas and social storytelling.
Impact
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The animated GIFs boosted social engagement and viewership anticipation ahead of new episodes.
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Metrics showed increased impressions and interaction with countdown posts, amplifying buzz among Bravo’s core fanbase.