Mana Products | Art Director/Senior Graphic Designer
Art Direction/Photography/Experiential Design/Content Creation/
Email Design/Package Design
The Aksanti Color Collection is an exclusive online makeup collection of Black Opal Beauty featuring two boxes: Malaika and Maisha. This initiative was created to support Malaika, a non-profit organization focused on girls' literacy in the Democratic Republic of Congo.
Elements
With the help of the beautiful illustrations provided by Nicholle Kobi, I placed her artwork on all print pieces, including packaging, bags, and displays.
Key Features
The collection educates consumers about Swahili words, while introducing Global Brand Ambassador Noëlla Coursaris Musunka and illustrator Nicholle Kobi. The pre-launch event featured a meet-and-greet with Noëlla and Nicholle, enhancing brand engagement and awareness.
Impact
The Aksanti Color Collection gained significant media coverage, being featured in Bustle, Madamenoire, Revelist, and 21Ninety. With 25% of proceeds supporting literacy, the collection not only brought cultural awareness but also contributed to a meaningful cause.
