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Blonde + Co | Freelance Graphic Designer/Art Director

Animation/Content Creation /Storyboarding

innisfree.png

Innisfree is a Korean beauty brand dedicated to natural ingredients and sustainable practices. They source key ingredients from Jeju Island, known for its pristine environment, and emphasize eco-friendly packaging and ethical sourcing. Their products combine the best of nature and science to promote healthy skin. I storyboarded and animated social media content for Innisfree, a brand focused on natural ingredients and sustainability.

​Challenges

  1. Communicate the brand’s commitment to natural and sustainable beauty.

  2. Engage and inspire a global audience with visually appealing content.

Solutions

  1. Storyboarding: Developed detailed storyboards to outline content and ensure alignment with brand values.

  2. Animation: Created engaging animations that highlight Innisfree’s natural ingredients and eco-friendly practices.

Impact

  1. Enhanced Engagement: Increased social media interaction and follower growth.

  2. Brand Awareness: Strengthened Innisfree’s brand identity and commitment to sustainability through captivating content.

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© 2024 by Jacklyn Landers

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