Idlewild Experiential Agency | Graphic Designer
Experiential Design/Print/Content Creation
For Bravo's Real Housewives of Potomac "Tea Time
on the Potomac" event, I was tasked with designing a variety of experiential assets that enhanced the outdoor event's theme and guest engagement.
Elements
I crafted bespoke menus, branded mugs, hand fans, and signage that reflected the show's luxurious yet playful vibe. Additionally, I developed an Instagram filter to amplify the event's social media presence and encourage user-generated content, using the hashtag #RHOPGirlSummer.
Execution
Collaborating with the event organizers, I ensured that each design element seamlessly integrated into the overall aesthetic. The Instagram filter was particularly successful, driving engagement and interaction among attendees and online followers.
Impact
The cohesive design of these assets not only elevated the event's ambiance but also bolstered Bravo's brand presence across digital platforms. The success of the event is evident in the widespread use of the event’s hashtag and positive feedback from attendees.
The collaboration resulted in an immersive and memorable experience that resonated with both the event's participants and the wider online community.
